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Brand community

Index Brand community

A brand community is a community formed on the basis of attachment to a product or brand. [1]

32 relations: Apple Inc., Barbie, Brand, Business, Community, Community of style, Consumer behaviour, Culture, Economics, Ford Bronco, Harley-Davidson, Holga, Identity (social science), IPad, IPhone, IPod, Jeep, Lego, LOMO, Macintosh, Marketing, Mazda MX-5, Mini, Palm (PDA), Pocket PC, Product (business), Royal Enfield, Saab Automobile, Saturn Corporation, Subaru, Thomson Scientific, Ultra-mobile PC.

Apple Inc.

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services.

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Barbie

Barbie is a fashion doll manufactured by the American toy company Mattel, Inc. and launched in March 1959.

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Brand

A brand is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer.

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Business

Business is the activity of making one's living or making money by producing or buying and selling products (goods and services).

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Community

A community is a small or large social unit (a group of living things) that has something in common, such as norms, religion, values, or identity.

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Community of style

A community of style is a community formed on the basis of attachment to a combination of product or marque.

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Consumer behaviour

Consumer behaviour is the study of individuals, groups, or organizations and all the activities associated with the purchase, use and disposal of goods and services, including the consumer's emotional, mental and behavioural responses that precede or follow these activities.

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Culture

Culture is the social behavior and norms found in human societies.

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Economics

Economics is the social science that studies the production, distribution, and consumption of goods and services.

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Ford Bronco

The Ford Bronco is a multi-purpose vehicle (MPV, predating the term SUV) manufactured and marketed by Ford from 1966 to 1996, over five generations of vehicles.

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Harley-Davidson

Harley-Davidson, Inc. (H-D), or Harley, is an American motorcycle manufacturer, founded in Milwaukee, Wisconsin in 1903.

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Holga

The Holga is a medium format 120 film camera, made in Hong Kong, known for its low-fidelity aesthetic.

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Identity (social science)

In psychology, identity is the qualities, beliefs, personality, looks and/or expressions that make a person (self-identity) or group (particular social category or social group).

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IPad

iPad is a line of tablet computers designed, developed and marketed by Apple Inc., which run the iOS mobile operating system.

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IPhone

iPhone is a line of smartphones designed and marketed by Apple Inc. The iPhone line of products use Apple's iOS mobile operating system software.

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IPod

The iPod is a line of portable media players and multi-purpose pocket computers designed and marketed by Apple Inc. The first version was released on October 23, 2001, about months after the Macintosh version of iTunes was released.

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Jeep

Jeep is a brand of American automobiles that is a division of FCA US LLC (formerly Chrysler Group, LLC), a wholly owned subsidiary of Fiat Chrysler Automobiles.

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Lego

Lego (stylized as LEGO) is a line of plastic construction toys that are manufactured by The Lego Group, a privately held company based in Billund, Denmark.

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LOMO

LOMO (Leningrad Optical Mechanical Association) is a manufacturer of medical and motion-picture lenses and equipment based in St. Petersburg, Russia.

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Macintosh

The Macintosh (pronounced as; branded as Mac since 1998) is a family of personal computers designed, manufactured, and sold by Apple Inc. since January 1984.

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Marketing

Marketing is the study and management of exchange relationships.

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Mazda MX-5

The Mazda MX-5, released as the Mazda MX-5 Miata in North America and as the Eunos Roadster or Mazda Roadster in Japan, is a lightweight two-seater roadster with a front-engine, rear-wheel-drive layout.

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Mini

The Mini is a small economy car produced by the English-based British Motor Corporation (BMC) and its successors from 1959 until 2000.

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Palm (PDA)

Palm handhelds were Personal Digital Assistants (PDAs) that ran the Palm OS.

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Pocket PC

A Pocket PC (P/PC, PPC), also known by Microsoft as a 'Windows Mobile Classic device', is a kind of personal digital assistant (PDA) that runs the Windows Mobile operating system.

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Product (business)

In marketing, a product is anything that can be offered to a market that might satisfy a want or need.

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Royal Enfield

Royal Enfield was a brand name under which The Enfield Cycle Company Limited of Redditch, Worcestershire sold motorcycles, bicycles, lawnmowers and stationary engines which they had manufactured.

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Saab Automobile

Saab Automobile AB was a manufacturer of automobiles that was founded in Sweden in 1945 when its parent company, SAAB AB, began a project to design a small automobile.

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Saturn Corporation

The Saturn Corporation, also known as Saturn LLC, was an American automobile manufacturer, a registered trademark established on January 7, 1985, as a subsidiary of General Motors.

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Subaru

(or) is the automobile manufacturing division of Japanese transportation conglomerate Subaru Corporation (formerly known as Fuji Heavy Industries), the twenty-second largest automaker by production worldwide in 2012.

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Thomson Scientific

Thomson Scientific was one of the five operating divisions of The Thomson Corporation from 2006 to 2008.

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Ultra-mobile PC

An ultra-mobile PC (ultra-mobile personal computer or UMPC) is a miniature version of a pen computer, a class of laptop whose specifications were launched by Microsoft and Intel in spring 2006.

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References

[1] https://en.wikipedia.org/wiki/Brand_community

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