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Food marketing

Index Food marketing

Food marketing brings together the food producer and the consumer through a chain of marketing activities. [1]

54 relations: Adolescents and food marketing, Advertising, Agricultural marketing, Agricultural value chain, Alcohol advertising, Armour and Company, Buy one, get one free, Campbell Soup Company, Chicken soup, Childhood obesity, Coca-Cola, Consumer, Crisco, Demography, Direct marketing, Fast food advertising, Fish marketing, Food, Food distribution, Food industry, Food packaging, Food prices, Food processing, Gatorade, Heinz, KFC, Kobe Bryant, Marketing, Marketing mix, McDonald's, MillerCoors, Obesity, Olympic Games, Online advertising, Papa John's Pizza, PepsiCo, Peyton Manning, Pricing, Product placement, Promotion (marketing), Psychographics, Quaker Oats Company, Rail transport, Red Bull, Retail, Shrimp marketing, Super Bowl XLVII, Supermarket, Telegraphy, United States, ..., Value added, Warehouse, Wholesale marketing of food, Yum! Brands. Expand index (4 more) »

Adolescents and food marketing

The United States food and beverage industry has increased the amount of advertising that intensively and aggressively targets children through multiple channels.

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Advertising

Advertising is an audio or visual form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.

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Agricultural marketing

Agricultural marketing is inferred to cover the services involved in moving an agricultural product from the farm to the consumer.

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Agricultural value chain

The agricultural value chain concept has been used since the beginning of the millennium, primarily by those working in agricultural development in developing countries.

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Alcohol advertising

Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.

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Armour and Company

Armour & Company was an American company that used to be one of the five leading firms in the meat packing industry.

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Buy one, get one free

"Buy one, get one free", "Buy one, get one", "two for the price of one", "two for one" or "2 for 1" is a common form of sales promotion.

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Campbell Soup Company

The Campbell Soup Company, also known as just Campbell's, is an American producer of canned soups and related products that are sold in 120 countries around the world.

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Chicken soup

Chicken soup is a soup made from chicken, simmered in water, usually with various other ingredients.

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Childhood obesity

Childhood obesity is a condition where excess body fat negatively affects a child's health or well-being.

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Coca-Cola

Coca-Cola, or Coke (also Pemberton's Cola at certain Georgian vendors), is a carbonated soft drink produced by The Coca-Cola Company.

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Consumer

A consumer is a person or organization that use economic services or commodities.

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Crisco

Crisco is a brand of shortening produced by The J.M. Smucker Company popular in the United States.

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Demography

Demography (from prefix demo- from Ancient Greek δῆμος dēmos meaning "the people", and -graphy from γράφω graphō, implies "writing, description or measurement") is the statistical study of populations, especially human beings.

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Direct marketing

Direct marketing is a form of advertising where organizations communicate directly to customers through a variety of media including cell phone text messaging, email, websites, online adverts, database marketing, fliers, catalog distribution, promotional letters, and targeted television, newspaper, and magazine advertisements, as well as outdoor advertising.

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Fast food advertising

Fast food advertising promotes fast food products and utilizes numerous aspects to reach out to the public.

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Fish marketing

Fish marketing is the marketing and sale of fish products.

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Food

Food is any substance consumed to provide nutritional support for an organism.

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Food distribution

Food distribution is a process in which a general population is supplied with food.

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Food industry

The food industry is a complex, global collective of diverse businesses that supplies most of the food consumed by the world population.

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Food packaging

Food packaging is packaging for food.

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Food prices

Food prices refer to the (averaged) price level for food in particular countries or regions or on a global scale.

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Food processing

Food processing is the transformation of cooked ingredients, by physical or chemical means into food, or of food into other forms.

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Gatorade

The Gatorade Company, Inc. is an American manufacturer of sports-themed beverage and food products, built around its signature line of sports drinks.

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Heinz

The H. J. Heinz Company, or Heinz, is an American food processing company with world headquarters in Pittsburgh, Pennsylvania.

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KFC

KFC, until 1991 known as Kentucky Fried Chicken, is an American fast food restaurant chain that specializes in fried chicken.

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Kobe Bryant

Kobe Bean Bryant (born August 23, 1978) is an American former professional basketball player.

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Marketing

Marketing is the study and management of exchange relationships.

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Marketing mix

The marketing mix (also known as the 4 Ps) is a foundation model in marketing.

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McDonald's

McDonald's is an American fast food company, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States.

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MillerCoors

MillerCoors is a beer brewing company in the United States.

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Obesity

Obesity is a medical condition in which excess body fat has accumulated to the extent that it may have a negative effect on health.

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Olympic Games

The modern Olympic Games or Olympics (Jeux olympiques) are leading international sporting events featuring summer and winter sports competitions in which thousands of athletes from around the world participate in a variety of competitions.

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Online advertising

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

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Papa John's Pizza

Papa John's Pizza is an American restaurant franchise company.

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PepsiCo

PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Purchase, New York.

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Peyton Manning

Peyton Williams Manning (born March 24, 1976) is a former American football quarterback who played 18 seasons in the National Football League (NFL), primarily with the Indianapolis Colts.

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Pricing

Pricing is the process whereby a business sets the price at which it will sell its products and services, and may be part of the business's marketing plan.

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Product placement

Product placement, also known as embedded marketing, is a marketing technique in which references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent.

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Promotion (marketing)

In marketing, promotion refers to any type of marketing communication used to inform or persuade target audiences of the relative merits of a product, service, brand or issue.

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Psychographics

Psychographics can be defined as a qualitative methodology used to describe consumers on psychological attributes.

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Quaker Oats Company

The Quaker Oats Company, known as Quaker, is an American food conglomerate based in Chicago.

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Rail transport

Rail transport is a means of transferring of passengers and goods on wheeled vehicles running on rails, also known as tracks.

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Red Bull

Red Bull is an energy drink sold by Red Bull GmbH, an Austrian company created in 1987.

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Retail

Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

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Shrimp marketing

Shrimp are marketed and commercialised with several issues in mind.

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Super Bowl XLVII

Super Bowl XLVII was an American football game between the American Football Conference (AFC) champion Baltimore Ravens and the National Football Conference (NFC) champion San Francisco 49ers to decide the National Football League (NFL) champion for the 2012 season.

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Supermarket

A supermarket is a self-service shop offering a wide variety of food and household products, organized into aisles.

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Telegraphy

Telegraphy (from Greek: τῆλε têle, "at a distance" and γράφειν gráphein, "to write") is the long-distance transmission of textual or symbolic (as opposed to verbal or audio) messages without the physical exchange of an object bearing the message.

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United States

The United States of America (USA), commonly known as the United States (U.S.) or America, is a federal republic composed of 50 states, a federal district, five major self-governing territories, and various possessions.

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Value added

In business, the difference between the sale price and the production cost of a product is the unit profit.

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Warehouse

A warehouse is a commercial building for storage of goods.

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Wholesale marketing of food

The consumption and production of marketed food are spatially separated.

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Yum! Brands

Yum! Brands, Inc., or Yum! and formerly Tricon Global Restaurants, Inc., is an American fast food company.

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Food advertising, Food consulting, Food market, Food markets, Market of food.

References

[1] https://en.wikipedia.org/wiki/Food_marketing

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