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New Coke

Index New Coke

New Coke was the unofficial name for the reformulation of Coca-Cola introduced in April 1985 by the Coca-Cola Company to replace the original formula of its flagship soft drink Coca-Cola (also called Coke). [1]

122 relations: ABC News, Acid, Adweek, American Civil War, Art of Noise, Astrodome, Atlanta, Baby boomers, Bantam Books, Battle of Appomattox Court House, Bill Cosby, Blind taste test, Blink: The Power of Thinking Without Thinking, Bob Greene, Boycott, Brian Dyson, Cannibalization (marketing), Cautionary tale, Century, Chicago Tribune, Cinemax, Class action, CNN, Coca, Coca eradication, Coca-Cola, Coca-Cola C2, Coca-Cola Cherry, Coca-Cola Enterprises, Coca-Cola formula, Cocaine, Cola, Cola wars, Conspiracy theory, Country club, Crystal Pepsi, David Letterman, David Pryor, Diet Coke, Diet drink, Donald Keough, Drug Enforcement Administration, Edsel, Fidel Castro, Focus group, Food marketing, Forbes, Full-line vending, General Hospital, Halal, ..., Harvard Business Review, Hechsher, High-fructose corn syrup, History of the United States, Johnny Carson, KTLA, Lawsuit, Library of Congress, Lincoln Center for the Performing Arts, List of defunct consumer brands, MagiCan, Malcolm Gladwell, Mark Pendergrast, Market share, Matt Frewer, Max Headroom (character), McCann (company), McDonald's, McGraw-Hill Education, Mentorship, Midwestern United States, Miranda July, MTV, Music video, Observational error, OK Soda, Paranoimia, Paul Ormerod, Peer pressure, Pensioner, Pepsi, Pepsi Challenge, Peter Jennings, Politics of Peru, Populism, Presidency of Ronald Reagan, Psychiatry, Public relations, Rabbi, Robert W. Woodruff, Roberto Goizueta, Roger Enrico, Rumor, Saint Joseph's University, Scoreboard, Seattle, Sergio Zyman, Snopes.com, Soda fountain, Southern United States, Sports Illustrated, Statue of Liberty, Stock, Stuttering, Sucrose, Sugar, Survey methodology, Synesthesia, Syrup, The Bahamas, The Coca-Cola Company, The New York Times, The Wall Street Journal, Time (magazine), Union (American Civil War), United Press International, United States Senate, United States territory, War on drugs, Why Most Things Fail, William Allen White, Woodruff Arts Center. Expand index (72 more) »

ABC News

ABC News is the news division of the American Broadcasting Company (ABC), owned by the Disney Media Networks division of The Walt Disney Company.

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Acid

An acid is a molecule or ion capable of donating a hydron (proton or hydrogen ion H+), or, alternatively, capable of forming a covalent bond with an electron pair (a Lewis acid).

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Adweek

Adweek is a weekly American advertising trade publication that was first published in 1978.

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American Civil War

The American Civil War (also known by other names) was a war fought in the United States from 1861 to 1865.

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Art of Noise

Art of Noise (also The Art of Noise) were an English avant-garde synth-pop group formed in early 1983 by engineer/producer Gary Langan and programmer J. J. Jeczalik, along with arranger Anne Dudley, producer Trevor Horn and music journalist Paul Morley.

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Astrodome

The NRG Astrodome, also known as the Houston Astrodome or simply the Astrodome, is the world's first multi-purpose, domed sports stadium, located in Houston, Texas.

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Atlanta

Atlanta is the capital city and most populous municipality of the state of Georgia in the United States.

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Baby boomers

Baby Boomers (also known as Boomers) are the demographic cohort following the Silent Generation and preceding Generation X. There are varying timelines defining the start and the end of this cohort; demographers and researchers typically use birth years starting from the early- to mid-1940s and ending anywhere from 1960 to 1964.

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Bantam Books

Bantam Books is an American publishing house owned entirely by parent company Random House, a subsidiary of Penguin Random House; it is an imprint of the Random House Publishing Group.

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Battle of Appomattox Court House

The Battle of Appomattox Court House (Virginia, U.S.), fought on the morning of April 9, 1865, was one of the last battles of the American Civil War (1861–1865).

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Bill Cosby

William Henry Cosby Jr. (born July 12, 1937) is an American stand-up comedian, actor, musician, author, and convicted sex offender.

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Blind taste test

In marketing, a blind taste test is often used as a tool for companies to compare their brand to another brand.

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Blink: The Power of Thinking Without Thinking

Blink: The Power of Thinking Without Thinking (2005) is Malcolm Gladwell's second book.

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Bob Greene

Robert Bernard Greene Jr. (born March 10, 1947) is an American journalist and author.

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Boycott

A boycott is an act of voluntary and intentional abstention from using, buying, or dealing with a person, organization, or country as an expression of protest, usually for moral, social, political, or environmental reasons.

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Brian Dyson

Brian G. Dyson (born 1934 or 1935) was the chief executive officer (CEO) of Coca-Cola Enterprises Inc. from 1986 to 1991.

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Cannibalization (marketing)

In marketing strategy, cannibalization refers to a reduction in sales volume, sales revenue, or market share of one product as a result of the introduction of a new product by the same producer.

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Cautionary tale

A cautionary tale is a tale told in folklore, to warn its listener of a danger.

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Century

A century (from the Latin centum, meaning one hundred; abbreviated c.) is a period of 100 years.

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Chicago Tribune

The Chicago Tribune is a daily newspaper based in Chicago, Illinois, United States, owned by Tronc, Inc., formerly Tribune Publishing.

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Cinemax

Cinemax is an American pay cable and satellite television network operated by Home Box Office Inc. Cinemax primarily broadcasts theatrically released feature films, along with original series, documentaries and special behind-the-scenes features.

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Class action

A class action, class suit, or representative action is a type of lawsuit where one of the parties is a group of people who are represented collectively by a member of that group.

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CNN

Cable News Network (CNN) is an American basic cable and satellite television news channel and an independent subsidiary of AT&T's WarnerMedia.

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Coca

Coca is any of the four cultivated plants in the family Erythroxylaceae, native to western South America.

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Coca eradication

Coca eradication is a strategy promoted by the United States government starting in 1961 as part of its "War on Drugs" to eliminate the cultivation of coca, a plant whose leaves are not only traditionally used by indigenous cultures but also, in modern society, in the manufacture of cocaine.

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Coca-Cola

Coca-Cola, or Coke (also Pemberton's Cola at certain Georgian vendors), is a carbonated soft drink produced by The Coca-Cola Company.

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Coca-Cola C2

Coca-Cola C2 (also referred to as Coke C2, C2 Cola, or simply C2) was a cola-flavored beverage introduced by The Coca-Cola Company first in Japan, then later on June 7, 2004 in the United States (and shortly thereafter, Canada), in response to the low-carbohydrate diet trend.

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Coca-Cola Cherry

Coca-Cola Cherry (originally marketed as and still widely referred to as Cherry Coke) is a cherry-flavored version of Coca-Cola.

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Coca-Cola Enterprises

Coca-Cola Enterprises is a marketer, producer, and distributor of Coca-Cola products.

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Coca-Cola formula

The Coca-Cola formula is the Coca-Cola Company's secret recipe for Coca-Cola syrup, which bottlers combine with carbonated water to create the company's flagship cola soft drink.

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Cocaine

Cocaine, also known as coke, is a strong stimulant mostly used as a recreational drug.

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Cola

Cola is a sweetened, carbonated soft drink, made from ingredients that contain caffeine from the kola nut and non-cocaine derivatives from coca leaves, flavored with vanilla and other ingredients.

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Cola wars

The cola wars are a series of mutually-targeted television advertisements and marketing campaigns since the 1980s between two long-time rival soft drink producers, The Coca-Cola Company and PepsiCo.

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Conspiracy theory

A conspiracy theory is an explanation of an event or situation that invokes an unwarranted conspiracy, generally one involving an illegal or harmful act carried out by government or other powerful actors.

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Country club

A country club is a privately owned club, often with a membership quota and admittance by invitation or sponsorship, that generally offers both a variety of recreational sports and facilities for dining and entertaining.

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Crystal Pepsi

Crystal Pepsi is a soft drink made by PepsiCo.

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David Letterman

David Michael Letterman (born April 12, 1947) is an American television host, comedian, writer, and producer.

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David Pryor

David Hampton Pryor (born August 29, 1934) is an American politician and former Democratic member of the United States House of Representatives and United States Senator from the State of Arkansas.

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Diet Coke

Diet Coke (called Coca-Cola Light in some countries) is a sugar-free soft drink produced and distributed by The Coca-Cola Company.

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Diet drink

Diet (alternatively marketed as sugar-free, zero-calorie or low-calorie) drinks are sugar-free, artificially sweetened versions of fizzy beverages with virtually no calories.

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Donald Keough

Donald Raymond Keough (September 4, 1926 – February 24, 2015) was an Irish-American businessman and Chairman of the Board of Allen & Company LLC, a New York investment banking firm.

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Drug Enforcement Administration

The Drug Enforcement Administration (DEA) is a United States federal law enforcement agency under the United States Department of Justice, tasked with combating drug smuggling and use within the United States.

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Edsel

Edsel is an automobile marque that was planned, developed, and manufactured by the Ford Motor Company for model years 1958–1960.

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Fidel Castro

Fidel Alejandro Castro Ruz (August 13, 1926 – November 25, 2016) was a Cuban communist revolutionary and politician who governed the Republic of Cuba as Prime Minister from 1959 to 1976 and then as President from 1976 to 2008.

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Focus group

A focus group is a small, but demographically diverse group of people and whose reactions are studied especially in market research or political analysis in guided or open discussions about a new product or something else to determine the reactions that can be expected from a larger population.

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Food marketing

Food marketing brings together the food producer and the consumer through a chain of marketing activities.

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Forbes

Forbes is an American business magazine.

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Full-line vending

A full-line vending business sets up several types of vending machines that sell a wide range of products, such as soft drinks and snacks.

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General Hospital

General Hospital (commonly abbreviated GH) is an American daytime television medical drama.

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Halal

Halal (حلال, "permissible"), also spelled hallal or halaal, refers to what is permissible or lawful in traditional Islamic law.

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Harvard Business Review

Harvard Business Review (HBR) is a general management magazine published by Harvard Business Publishing, a wholly owned subsidiary of Harvard University.

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Hechsher

A hechsher (הֶכְשֵׁר "prior approval"; plural: hechsherim) is a rabbinical product certification, qualifying items (usually foods) that conform to the requirements of halakha.

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High-fructose corn syrup

High-fructose corn syrup (HFCS) (also called glucose-fructose, isoglucose and glucose-fructose syrup) is a sweetener made from corn starch that has been processed by glucose isomerase to convert some of its glucose into fructose.

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History of the United States

The history of the United States began with the settlement of Indigenous people before 15,000 BC.

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Johnny Carson

John William Carson (October 23, 1925 – January 23, 2005) was an American television host, comedian, writer, and producer.

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KTLA

KTLA, virtual channel 5 (UHF digital channel 31), is a CW-affiliated television station located in Los Angeles, California, United States.

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Lawsuit

A lawsuit (or suit in law) is "a vernacular term for a suit, action, or cause instituted or depending between two private persons in the courts of law." A lawsuit is any proceeding by a party or parties against another in a court of law.

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Library of Congress

The Library of Congress (LOC) is the research library that officially serves the United States Congress and is the de facto national library of the United States.

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Lincoln Center for the Performing Arts

Lincoln Center for the Performing Arts is a complex of buildings in the Lincoln Square neighborhood of the borough of Manhattan in New York City.

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List of defunct consumer brands

This is a list of defunct consumer brands which are no longer made and usually no longer mass-marketed to consumers.

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MagiCan

MagiCans were special, mechanical cans used by The Coca-Cola Company in the United States of America as a part of their $100-million "Magic Summer '90" promotion.

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Malcolm Gladwell

Malcolm Timothy Gladwell (born September 3, 1963) is an English-born Canadian journalist, author, and speaker.

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Mark Pendergrast

Mark Pendergrast (born 1948) is an American independent scholar and author of fourteen books, including three children's books.

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Market share

Market share is the percentage of a market (defined in terms of either units or revenue) accounted for by a specific entity.

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Matt Frewer

Matthew George Frewer (born January 4, 1958) is an American Canadian actor, singer, voice artist and comedian.

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Max Headroom (character)

Max Headroom is a fictional artificial intelligence (AI) character, known for his wit and stuttering, distorted, electronically sampled voice.

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McCann (company)

McCann (formerly McCann Erickson) is an American global advertising agency network, with offices in 120 countries.

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McDonald's

McDonald's is an American fast food company, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States.

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McGraw-Hill Education

McGraw-Hill Education (MHE) is a learning science company and one of the "big three" educational publishers that provides customized educational content, software, and services for pre-K through postgraduate education.

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Mentorship

Mentorship is a relationship in which a more experienced or more knowledgeable person helps to guide a less experienced or less knowledgeable person.

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Midwestern United States

The Midwestern United States, also referred to as the American Midwest, Middle West, or simply the Midwest, is one of four census regions of the United States Census Bureau (also known as "Region 2").

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Miranda July

Miranda July (born Miranda Jennifer Grossinger; February 15, 1974) is an American film director, screenwriter, singer, actress, author and artist.

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MTV

MTV (originally an initialism of Music Television) is an American cable and satellite television channel owned by Viacom Media Networks (a division of Viacom) and headquartered in New York City.

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Music video

A music video is a short film that integrates a song with imagery, and is produced for promotional or artistic purposes.

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Observational error

Observational error (or measurement error) is the difference between a measured value of a quantity and its true value.

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OK Soda

OK Soda was a soft drink created by The Coca-Cola Company in 1993 that aggressively courted the American Generation X demographic with unusual advertising tactics, including endorsements and even outright negative publicity.

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Paranoimia

"Paranoimia" is a song by English synthpop group Art of Noise released in 1986, from their album In Visible Silence.

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Paul Ormerod

Paul Andrew Ormerod (born 20 March 1950) is a British economist who is a partner at Volterra Partners consultancy.

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Peer pressure

Peer pressure (or social pressure) is the direct influence on people by peers, or the effect on an individual who gets encouraged to follow their peers by changing their attitudes, values or behaviors to conform to those of the influencing group or individual.

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Pensioner

A pensioner is a person who collects a pension, most commonly because of retirement from the workforce.

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Pepsi

Pepsi is a carbonated soft drink produced and manufactured by PepsiCo.

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Pepsi Challenge

The Pepsi Challenge is an ongoing marketing promotion run by PepsiCo since 1975.

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Peter Jennings

Peter Charles Archibald Ewart Jennings (July 29, 1938August 7, 2005) was a Canadian-American journalist who served as the sole anchor of ABC World News Tonight for 22 years from 1983 until his death from lung cancer in 2005.

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Politics of Peru

The politics of the Republic of Peru takes place in a framework of a unitary semi-presidential representative democratic republic, whereby the President of Peru is both head of state and head of government, and of a pluriform multi-party system.

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Populism

In politics, populism refers to a range of approaches which emphasise the role of "the people" and often juxtapose this group against "the elite".

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Presidency of Ronald Reagan

The presidency of Ronald Reagan began at noon EST on January 20, 1981, when Ronald Reagan was inaugurated as 40th President of the United States, and ended on January 20, 1989.

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Psychiatry

Psychiatry is the medical specialty devoted to the diagnosis, prevention and treatment of mental disorders.

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Public relations

Public relations (PR) is the practice of managing the spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public.

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Rabbi

In Judaism, a rabbi is a teacher of Torah.

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Robert W. Woodruff

Robert Winship Woodruff (December 6, 1889 – March 7, 1985) was the president of The Coca-Cola Company from 1923 until 1954.

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Roberto Goizueta

Roberto Críspulo Goizueta Cantera (November 18, 1931 – October 18, 1997) was Chairman, Director, and Chief Executive Officer (CEO) of The Coca-Cola Company from August 1980 until his death in October 1997.

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Roger Enrico

Roger Enrico (November 11, 1944 – June 1, 2016) was an American businessman that is best known for his lengthy service as chief executive officer of PepsiCo.

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Rumor

A rumor (American English) or rumour (British English; see spelling differences) is "a tall tale of explanations of events circulating from person to person and pertaining to an object, event, or issue in public concern." In the social sciences, a rumor involves some kind of a statement whose veracity is not quickly or ever confirmed.

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Saint Joseph's University

Saint Joseph's University (also referred to as SJU or St. Joe's) is a private, coeducational Roman Catholic Jesuit university located in Philadelphia, Pennsylvania.

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Scoreboard

A scoreboard is a large board for publicly displaying the score in a game.

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Seattle

Seattle is a seaport city on the west coast of the United States.

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Sergio Zyman

Sergio Zyman (born July 30, 1945) is a marketing executive from Mexico best known as the marketer behind the failed launch of New Coke, now regarded as one of the greatest marketing blunders of all time.

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Snopes.com

Snopes.com, formally known as the Urban Legends Reference Pages, is one of the first online fact-checking websites.

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Soda fountain

A soda fountain is a device that dispenses carbonated soft drinks, called fountain drinks.

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Southern United States

The Southern United States, also known as the American South, Dixie, Dixieland, or simply the South, is a region of the United States of America.

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Sports Illustrated

Sports Illustrated is an American sports magazine owned by Meredith Corporation.

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Statue of Liberty

The Statue of Liberty (Liberty Enlightening the World; La Liberté éclairant le monde) is a colossal neoclassical sculpture on Liberty Island in New York Harbor in New York City, in the United States.

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Stock

The stock (also capital stock) of a corporation is constituted of the equity stock of its owners.

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Stuttering

Stuttering, also known as stammering, is a speech disorder in which the flow of speech is disrupted by involuntary repetitions and prolongations of sounds, syllables, words or phrases as well as involuntary silent pauses or blocks in which the person who stutters is unable to produce sounds. The term stuttering is most commonly associated with involuntary sound repetition, but it also encompasses the abnormal hesitation or pausing before speech, referred to by people who stutter as blocks, and the prolongation of certain sounds, usually vowels or semivowels. According to Watkins et al., stuttering is a disorder of "selection, initiation, and execution of motor sequences necessary for fluent speech production." For many people who stutter, repetition is the primary problem. The term "stuttering" covers a wide range of severity, encompassing barely perceptible impediments that are largely cosmetic to severe symptoms that effectively prevent oral communication. In the world, approximately four times as many men as women stutter, encompassing 70 million people worldwide, or about 1% of the world's population. The impact of stuttering on a person's functioning and emotional state can be severe. This may include fears of having to enunciate specific vowels or consonants, fears of being caught stuttering in social situations, self-imposed isolation, anxiety, stress, shame, being a possible target of bullying having to use word substitution and rearrange words in a sentence to hide stuttering, or a feeling of "loss of control" during speech. Stuttering is sometimes popularly seen as a symptom of anxiety, but there is actually no direct correlation in that direction (though as mentioned the inverse can be true, as social anxiety may actually develop in individuals as a result of their stuttering). Stuttering is generally not a problem with the physical production of speech sounds or putting thoughts into words. Acute nervousness and stress do not cause stuttering, but they can trigger stuttering in people who have the speech disorder, and living with a stigmatized disability can result in anxiety and high allostatic stress load (chronic nervousness and stress) that reduce the amount of acute stress necessary to trigger stuttering in any given person who stutters, exacerbating the problem in the manner of a positive feedback system; the name 'stuttered speech syndrome' has been proposed for this condition. Neither acute nor chronic stress, however, itself creates any predisposition to stuttering. The disorder is also variable, which means that in certain situations, such as talking on the telephone or in a large group, the stuttering might be more severe or less, depending on whether or not the stutterer is self-conscious about their stuttering. Stutterers often find that their stuttering fluctuates and that they have "good" days, "bad" days and "stutter-free" days. The times in which their stuttering fluctuates can be random. Although the exact etiology, or cause, of stuttering is unknown, both genetics and neurophysiology are thought to contribute. There are many treatments and speech therapy techniques available that may help decrease speech disfluency in some people who stutter to the point where an untrained ear cannot identify a problem; however, there is essentially no cure for the disorder at present. The severity of the person's stuttering would correspond to the amount of speech therapy needed to decrease disfluency. For severe stuttering, long-term therapy and hard work is required to decrease disfluency.

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Sucrose

Sucrose is common table sugar.

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Sugar

Sugar is the generic name for sweet-tasting, soluble carbohydrates, many of which are used in food.

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Survey methodology

A field of applied statistics of human research surveys, survey methodology studies the sampling of individual units from a population and associated techniques of survey data collection, such as questionnaire construction and methods for improving the number and accuracy of responses to surveys.

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Synesthesia

Synesthesia is a perceptual phenomenon in which stimulation of one sensory or cognitive pathway leads to automatic, involuntary experiences in a second sensory or cognitive pathway.

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Syrup

In cooking, a syrup or sirup (from شراب; sharāb, beverage, wine and sirupus) is a condiment that is a thick, viscous liquid consisting primarily of a solution of sugar in water, containing a large amount of dissolved sugars but showing little tendency to deposit crystals.

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The Bahamas

The Bahamas, known officially as the Commonwealth of The Bahamas, is an archipelagic state within the Lucayan Archipelago.

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The Coca-Cola Company

The Coca-Cola Company is an American corporation, and manufacturer, retailer, and marketer of nonalcoholic beverage concentrates and syrups.

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The New York Times

The New York Times (sometimes abbreviated as The NYT or The Times) is an American newspaper based in New York City with worldwide influence and readership.

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The Wall Street Journal

The Wall Street Journal is a U.S. business-focused, English-language international daily newspaper based in New York City.

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Time (magazine)

Time is an American weekly news magazine and news website published in New York City.

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Union (American Civil War)

During the American Civil War (1861–1865), the Union, also known as the North, referred to the United States of America and specifically to the national government of President Abraham Lincoln and the 20 free states, as well as 4 border and slave states (some with split governments and troops sent both north and south) that supported it.

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United Press International

United Press International (UPI) is an international news agency whose newswires, photo, news film, and audio services provided news material to thousands of newspapers, magazines, radio and television stations for most of the 20th century.

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United States Senate

The United States Senate is the upper chamber of the United States Congress, which along with the United States House of Representatives—the lower chamber—comprise the legislature of the United States.

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United States territory

United States territory is any extent of region under the sovereign jurisdiction of the federal government of the United States, including all waters (around islands or continental tracts) and all U.S. naval vessels.

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War on drugs

War on Drugs is an American term usually applied to the U.S. federal government's campaign of prohibition of drugs, military aid, and military intervention, with the stated aim being to reduce the illegal drug trade.

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Why Most Things Fail

Why Most Things Fail: Evolution, Extinction and Economics, is a 255-page book published in 2005 by Paul Ormerod.

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William Allen White

William Allen White (February 10, 1868 – January 29, 1944) was an American newspaper editor, politician, author, and leader of the Progressive movement.

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Woodruff Arts Center

Woodruff Arts Center is a visual and performing arts center located in Atlanta, Georgia.

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Coca Cola II, Coca-Cola II, Cocacola 2, Cocacola II, Coke II, Coke ii, Gay Mullins, New Coca-Cola, New Coca-Cola II, New Coke conspiracy theories, New Taste Coke, New coke, Newcoke, Old Coke Drinkers of America, Old Cola Drinkers of America.

References

[1] https://en.wikipedia.org/wiki/New_Coke

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