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Niche market

Index Niche market

A niche market is the subset of the market on which a specific product is focused. [1]

30 relations: Amanda D. Lotz, American Idol, Brand, Broadcast syndication, Business, Capital (economics), Demographic profile, Demography, Entrepreneurship, ESPN, Fox Sports, Gain (accounting), Hewlett-Packard, Lifetime (TV network), Market segmentation, Mass marketing, Merriam-Webster, MTV, Olympic Games, Post-network era, Precision marketing, Price, Product (business), Psychographics, Star China Media, Star Sports, Super Bowl, Target market, Trade, Vendor.

Amanda D. Lotz

Amanda D. Lotz is an American educator, television scholar, and media scholar.

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American Idol

American Idol is an American singing competition television series created by Simon Fuller, produced by FremantleMedia North America and 19 Entertainment, and distributed by FremantleMedia North America.

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Brand

A brand is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer.

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Broadcast syndication

Broadcasting syndication is the license to broadcast television programs and radio programs by multiple television stations and radio stations, without going through a broadcast network.

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Business

Business is the activity of making one's living or making money by producing or buying and selling products (goods and services).

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Capital (economics)

In economics, capital consists of an asset that can enhance one's power to perform economically useful work.

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Demographic profile

Demographic profiling is a tool utilized by marketers so that they may be as efficient as possible with advertising products or services and identifying any possible gaps in their marketing strategy.

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Demography

Demography (from prefix demo- from Ancient Greek δῆμος dēmos meaning "the people", and -graphy from γράφω graphō, implies "writing, description or measurement") is the statistical study of populations, especially human beings.

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Entrepreneurship

Entrepreneurship is the process of designing, launching and running a new business, which is often initially a small business.

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ESPN

ESPN (originally an acronym for Entertainment and Sports Programming Network) is a U.S.-based global cable and satellite sports television channel owned by ESPN Inc., a joint venture owned by The Walt Disney Company (80%) and Hearst Communications (20%).

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Fox Sports

Fox Sports is the brand name for a number of sports channels, broadcast divisions, programming, and other media around the world that are either controlled or partially owned by the family of Rupert Murdoch.

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Gain (accounting)

In financial accounting, a gain is the increase in owner's equity resulting from something other than the day to day earnings from recurrent operations, and are not associated with investments or withdrawals.

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Hewlett-Packard

The Hewlett-Packard Company (commonly referred to as HP) or shortened to Hewlett-Packard was an American multinational information technology company headquartered in Palo Alto, California.

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Lifetime (TV network)

Lifetime (previously stylized as lifetime) is an American cable and satellite television channel that is part of Lifetime Entertainment Services, a subsidiary of A&E Networks, which is jointly owned by the Hearst Communications and The Walt Disney Company.

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Market segmentation

Market segmentation is the process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers (known as segments) based on some type of shared characteristics.

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Mass marketing

Mass marketing is a market strategy in which a firm decides to ignore market segment differences and appeal the whole market with one offer or one strategy, which supports the idea of broadcasting a message that will reach the largest number of people possible.

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Merriam-Webster

Merriam–Webster, Incorporated is an American company that publishes reference books which is especially known for its dictionaries.

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MTV

MTV (originally an initialism of Music Television) is an American cable and satellite television channel owned by Viacom Media Networks (a division of Viacom) and headquartered in New York City.

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Olympic Games

The modern Olympic Games or Olympics (Jeux olympiques) are leading international sporting events featuring summer and winter sports competitions in which thousands of athletes from around the world participate in a variety of competitions.

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Post-network era

The post-network era, also known as the post-era era, is a concept that was popularized by Amanda D. Lotz.

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Precision marketing

Precision marketing is a marketing technique that suggests successful marketing is to retain, cross-sell and upsell existing customers.

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Price

In ordinary usage, a price is the quantity of payment or compensation given by one party to another in return for one unit of goods or services.

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Product (business)

In marketing, a product is anything that can be offered to a market that might satisfy a want or need.

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Psychographics

Psychographics can be defined as a qualitative methodology used to describe consumers on psychological attributes.

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Star China Media

Star China Media, sometimes styled as STAR (an initialism for Satellite Television Asia Region), is an Asian television service owned by China Media Capital.

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Star Sports

Star Sports is a network of Indian sports channels owned by Star India, a subsidiary of 21st Century Fox.

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Super Bowl

The Super Bowl is the annual championship game of the National Football League (NFL).

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Target market

A target market is a group of customers within a business's serviceable available market that the business has decided to aim its marketing efforts towards.

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Trade

Trade involves the transfer of goods or services from one person or entity to another, often in exchange for money.

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Vendor

In a supply chain, a vendor, or a seller, is an enterprise that contributes goods or services.

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References

[1] https://en.wikipedia.org/wiki/Niche_market

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