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Push–pull strategy

Index Push–pull strategy

The business terms push and pull originated in logistics and supply chain management, but are also widely used in marketing, and is also a term widely used in the hotel distribution business. [1]

19 relations: Assembly line, Build to order, Bullwhip effect, Dell, Digital marketing, Ford Australia, Kanban, Lead time, Lean thinking, Logistics, Marketing, Material requirements planning, Point of sale, Publish–subscribe pattern, Retail, Service level, Supply and demand, Supply chain management, Toyota.

Assembly line

An assembly line is a manufacturing process (often called a progressive assembly) in which parts (usually interchangeable parts) are added as the semi-finished assembly moves from workstation to workstation where the parts are added in sequence until the final assembly is produced.

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Build to order

Build to order (BTO) and sometimes referred to as make to order or made to order (MTO), is a production approach where products are not built until a confirmed order for products is received.

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Bullwhip effect

The bullwhip effect is a distribution channel phenomenon in which forecasts yield supply chain inefficiencies.

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Dell

Dell (stylized as DELL) is an American multinational computer technology company based in Round Rock, Texas, United States, that develops, sells, repairs, and supports computers and related products and services.

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Digital marketing

Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

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Ford Australia

The Ford Motor Company of Australia Limited, known by its trading name Ford Australia, is the Australian subsidiary of United States-based automaker Ford Motor Company.

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Kanban

(signboard or billboard in Japanese) is a scheduling system for lean manufacturing and just-in-time manufacturing (JIT).

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Lead time

A lead time is the latency between the initiation and execution of a process.

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Lean thinking

Lean thinking is a business methodology that aims to provide a new way to think about how to organize human activities to deliver more benefits to society and value to individuals while eliminating waste.

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Logistics

Logistics is generally the detailed organization and implementation of a complex operation.

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Marketing

Marketing is the study and management of exchange relationships.

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Material requirements planning

Material requirements planning (MRP) is a production planning, scheduling, and inventory control system used to manage manufacturing processes.

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Point of sale

The point of sale (POS) or point of purchase (POP) is the time and place where a retail transaction is completed.

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Publish–subscribe pattern

In software architecture, publish–subscribe is a messaging pattern where senders of messages, called publishers, do not program the messages to be sent directly to specific receivers, called subscribers, but instead categorize published messages into classes without knowledge of which subscribers, if any, there may be.

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Retail

Retail is the process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

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Service level

Service level measures the performance of a system.

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Supply and demand

In microeconomics, supply and demand is an economic model of price determination in a market.

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Supply chain management

In commerce, supply chain management (SCM), the management of the flow of goods and services, involves the movement and storage of raw materials, of work-in-process inventory, and of finished goods from point of origin to point of consumption.

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Toyota

, usually shortened to Toyota, is a Japanese multinational automotive manufacturer headquartered in Toyota, Aichi, Japan.

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References

[1] https://en.wikipedia.org/wiki/Push–pull_strategy

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