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Upselling

Index Upselling

Upselling is a sales technique where a seller induces the customer to purchase more expensive items, upgrades or other add-ons in an attempt to make a more profitable sale. [1]

28 relations: AIDA (marketing), Alcoholic drink, Bait-and-switch, Brand, Central processing unit, Choice architecture, Computer, Contract of sale, Cross-selling, Customer, Downloadable content, Ethics, Extended warranty, Freemium, Hard disk drive, Leather, Luxury goods, Marketing, Outline of marketing, Permission marketing, Product (business), Promotion (marketing), Random-access memory, Sales, Service (economics), Supersize, Value added selling, Watch.

AIDA (marketing)

AIDA is an acronym that stands for Attention, Interest, Desire and Action.

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Alcoholic drink

An alcoholic drink (or alcoholic beverage) is a drink that contains ethanol, a type of alcohol produced by fermentation of grains, fruits, or other sources of sugar.

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Bait-and-switch

Bait-and-switch is a form of fraud used in retail sales but also employed in other contexts.

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Brand

A brand is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer.

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Central processing unit

A central processing unit (CPU) is the electronic circuitry within a computer that carries out the instructions of a computer program by performing the basic arithmetic, logical, control and input/output (I/O) operations specified by the instructions.

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Choice architecture

Choice architecture is the design of different ways in which choices can be presented to consumers, and the impact of that presentation on consumer decision-making.

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Computer

A computer is a device that can be instructed to carry out sequences of arithmetic or logical operations automatically via computer programming.

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Contract of sale

A contract of sale is a legal contract.

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Cross-selling

Cross-selling is the action or practice of selling an additional product or service to an existing customer.

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Customer

In sales, commerce and economics, a customer (sometimes known as a client, buyer, or purchaser) is the recipient of a good, service, product or an idea - obtained from a seller, vendor, or supplier via a financial transaction or exchange for money or some other valuable consideration.

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Downloadable content

Downloadable content (DLC) is additional content created for a released video game.

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Ethics

Ethics or moral philosophy is a branch of philosophy that involves systematizing, defending, and recommending concepts of right and wrong conduct.

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Extended warranty

An extended warranty, sometimes called a service agreement, a service contract, or a maintenance agreement, is a prolonged warranty offered to consumers in addition to the standard warranty on new items.

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Freemium

Freemium is a pricing strategy by which a product or service (typically a digital offering or an application such as software, media, games or web services) is provided free of charge, but money (premium) is charged for additional features, services, or virtual goods.

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Hard disk drive

A hard disk drive (HDD), hard disk, hard drive or fixed disk is an electromechanical data storage device that uses magnetic storage to store and retrieve digital information using one or more rigid rapidly rotating disks (platters) coated with magnetic material.

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Leather

Leather is a durable and flexible material created by tanning animal rawhides, mostly cattle hide.

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Luxury goods

In economics, a luxury good (or upmarket good) is a good for which demand increases more than proportionally as income rises, and is a contrast to a "necessity good", where demand increases proportionally less than income.

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Marketing

Marketing is the study and management of exchange relationships.

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Outline of marketing

The following outline is provided as an overview of and topical guide to marketing: Marketing – social and managerial processes by which products, services, and value are exchanged in order to fulfill individuals' or groups' needs and wants.

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Permission marketing

Permission marketing is a concept introduced in a book of the same name in 1999 by marketing guru Seth Godin.

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Product (business)

In marketing, a product is anything that can be offered to a market that might satisfy a want or need.

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Promotion (marketing)

In marketing, promotion refers to any type of marketing communication used to inform or persuade target audiences of the relative merits of a product, service, brand or issue.

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Random-access memory

Random-access memory (RAM) is a form of computer data storage that stores data and machine code currently being used.

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Sales

Sales is activity related to selling or the amount of goods or services sold in a given time period.

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Service (economics)

In economics, a service is a transaction in which no physical goods are transferred from the seller to the buyer.

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Supersize

Supersize indicates to sizably increase the amount or the extent of something.

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Value added selling

Value added selling is one of several sales techniques that relies on building on the inherent value of a product or service.

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Watch

A watch is a timepiece intended to be carried or worn by a person.

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Up sell, Up-selling, Upsale, Upsell.

References

[1] https://en.wikipedia.org/wiki/Upselling

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