Logo
Unionpedia
Communication
Get it on Google Play
New! Download Unionpedia on your Android™ device!
Free
Faster access than browser!
 

Customer relationship management and Multichannel marketing

Shortcuts: Differences, Similarities, Jaccard Similarity Coefficient, References.

Difference between Customer relationship management and Multichannel marketing

Customer relationship management vs. Multichannel marketing

Customer relationship management (CRM) is an approach to manage a company's interaction with current and potential customers. Multichannel marketing is the blending of different distribution and promotional channels for the purpose of Marketing.

Similarities between Customer relationship management and Multichannel marketing

Customer relationship management and Multichannel marketing have 2 things in common (in Unionpedia): Market segmentation, Return on investment.

Market segmentation

Market segmentation is the process of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups of consumers (known as segments) based on some type of shared characteristics.

Customer relationship management and Market segmentation · Market segmentation and Multichannel marketing · See more »

Return on investment

Return on investment (ROI) is the ratio between the net profit and cost of investment resulting from an investment of some resource.

Customer relationship management and Return on investment · Multichannel marketing and Return on investment · See more »

The list above answers the following questions

Customer relationship management and Multichannel marketing Comparison

Customer relationship management has 113 relations, while Multichannel marketing has 21. As they have in common 2, the Jaccard index is 1.49% = 2 / (113 + 21).

References

This article shows the relationship between Customer relationship management and Multichannel marketing. To access each article from which the information was extracted, please visit:

Hey! We are on Facebook now! »